客戶數據分析師崗位職責任職要求
客戶數據分析師崗位職責
工作職責:
1.熟練使用秒針系統相關軟件進行廣告監測,提取相關數據并制作報告;
2.分析數據并對數據進行多角度挖掘,為客戶提供數據層面的策略指導;
3.負責客戶的定制化需求,提供相關數據支持,滿足客戶的潛在及延展性需要;
4.與客戶及相關執行人員的協調溝通,保證監測活動數據的準確及有效達成;
職位要求:
1.對數字敏感,踏實,重視細節,邏輯能力與學習能力強;
2.具有團隊協作精神,協調能力強,能在壓力下保證工作效率;
3.善于從數據中發現規律,有一定的總結概括能力,具備較強的溝通與表達能力;
4.熟練使用Excel、PowerPoint、Word等辦公軟件,對Flash軟件有一定的了解;
5.有廣告公司數字營銷工作背景優先,無相關經驗但認為自己能夠勝任這份工作的,同樣歡迎。
客戶數據分析師崗位
篇2:客戶數據分析崗位職責
汽車客戶大數據分析經理EstablishtheSFcustomeranalyticsmodelforconquestandretention.Develop,implementandsteeraholisticadvanceddataAnalyticsfunctionforFinancialtogaincustomerinsightforfurtherbusinessenhancement.
EstablishtheSFcustomeranalyticsmodelforconquestandretentionandimprovecontinuouslybasedonresultfrompilot.
FurtherenhanceSFrecommenderbasedondatamodelandresultfrompilotprogram.
SteeringofaholisticFinancialServicesAnalyticsTeamforRisk,Operations,Sales,Marketingincl.Digitiziation,StrategyandIT.
SteeringandTrainingofDataanalyticalSkillsetatFinancialServices.
ResponsibletointegrateSFChinaAnalyticsInputinholisticBMWChinaapproach(NSC/BBA/SF)incl.DataMerging/Enrichment.
DevelopandimplementationofapredictiveModellingApproach.
EnsureintegrationofDataAnalyticsInsightsinorganization.
EnsuresclosecooperationwithHQ.
Initiateandsteermarketingresearchtopics.
Responsibletobefullyinlinewiththelegal/compliance/dataprotectionrequirements.
Thinkoutofthebox.Findprofitpotentialthroughnewanalyticsapproachesfromtheindustry.
Developcriticalthinkingforareasonableanalysisofdataandrespectivesuggestionsforimprovement.
EducationalBackground/ProfessionalKnowledgeandExperience/OtherSkills:
GraduateleveldegreeineconomicsorBusinessAdministration
Minimum8yearsworkexperience.Idealfield:dataanalytics,statistics,processmanagement,projectmanagement.RichautomotiveexperiencewithastrongunderstandingoftheFinancialindustryandhighcommunication/projectmanagementskillsrequired.Teamleadingability.
ExtensiveexperiencewithautomotiveindustryandAFCbusiness
Abilitytocreateinnovativeinput
Strategicthinkingskill
AdvancedProjectManagementexperience
DeepITexperience–dataandinfrastructure
Deepdealerbusinessunderstanding
Highlevelofproblemsolvingskills
Highabilitytointeractacrossalllevelstodrivealinked-teamprocess
Selfmotivation,selfsufficiency,highwillingness,positiveattitude
Strongprojectmgmtandpeoplemgmtskills
Excellentpresentationandpowerpointskills
FluentinEnglishandChinese
Abilitytoworkcalmlyundersustainedpressure.
Relationshipmanagement,abilitytonegotiateandinfluenceseniorstakeholders
EstablishtheSFcustomeranalyticsmodelforconquestandretention.Develop,implementandsteeraholisticadvanceddataAnalyticsfunctionforFinancialtogaincustomerinsightforfurtherbusinessenhancement.
EstablishtheSFcustomeranalyticsmodelforconquestandretentionandimprovecontinuouslybasedonresultfrompilot.
FurtherenhanceSFrecommenderbasedondatamodelandresultfrompilotprogram.
SteeringofaholisticFinancialServicesAnalyticsTeamforRisk,Operations,Sales,Marketingincl.Digitiziation,StrategyandIT.
SteeringandTrainingofDataanalyticalSkillsetatFinancialServices.
ResponsibletointegrateSFChinaAnalyticsInputinholisticBMWChinaapproach(NSC/BBA/SF)incl.DataMerging/Enrichment.
DevelopandimplementationofapredictiveModellingApproach.
EnsureintegrationofDataAnalyticsInsightsinorganization.
EnsuresclosecooperationwithHQ.
Initiateandsteermarketingresearchtopics.
Responsibletobefullyinlinewiththelegal/compliance/dataprotectionrequirements.
Thinkoutofthebox.Findprofitpotentialthroughnewanalyticsapproachesfromtheindustry.
Developcriticalthinkingforareasonableanalysisofdataandrespectivesuggestionsforimprovement.
EducationalBackground/ProfessionalKnowledgeandExperience/OtherSkills:
GraduateleveldegreeineconomicsorBusinessAdministration
Minimum8yearsworkexperience.Idealfield:dataanalytics,statistics,processmanagement,projectmanagement.RichautomotiveexperiencewithastrongunderstandingoftheFinancialindustryandhighcommunication/projectmanagementskillsrequired.Teamleadingability.
ExtensiveexperiencewithautomotiveindustryandAFCbusiness
Abilitytocreateinnovativeinput
Strategicthinkingskill
AdvancedProjectManagementexperience
DeepITexperience–dataandinfrastructure
Deepdealerbusinessunderstanding
Highlevelofproblemsolvingskills
Highabilitytointeractacrossalllevelstodrivealinked-teamprocess
Selfmotivation,selfsufficiency,highwillingness,positiveattitude
Strongprojectmgmtandpeoplemgmtskills
Excellentpresentationandpowerpointskills
FluentinEnglishandChinese
Abilitytoworkcalmlyundersustainedpressure.
Relationshipmanagement,abilitytonegotiateandinfluenceseniorstakeholders