IMIX崗位職責(zé)
品牌經(jīng)理(海外:印度)CHINAMEX中海睿通(北京)國際投資有限公司,CHINAMEX,中海睿通崗位職責(zé):
1.開展品牌策略的制定,品牌定位、實(shí)施品牌營銷策略;
2.準(zhǔn)確把握公司旗下的品牌定位,根據(jù)市場需求和變化、市場信息進(jìn)行品牌活動(dòng)和營銷活動(dòng)策劃及分析;
3.負(fù)責(zé)品牌視覺表達(dá)策略、包裝及消費(fèi)者體驗(yàn)環(huán)節(jié)應(yīng)用、延展應(yīng)用,從品牌內(nèi)核設(shè)定到品牌外在VI表現(xiàn);
4.協(xié)同公關(guān)、廣告、活動(dòng)、數(shù)字手段,實(shí)現(xiàn)品牌力有效提升;
5.與外部廣告/調(diào)研/媒介供應(yīng)商進(jìn)行高效的交流溝通保證產(chǎn)出的質(zhì)量。
任職要求:
1.本科及以上學(xué)歷,傳媒、廣告、市場營銷類相關(guān)專業(yè);五年以上品牌規(guī)劃、設(shè)計(jì)、推廣及管理經(jīng)驗(yàn);
2.擅長文案策劃及媒介深度合作。
3.至少2年以上品牌經(jīng)理崗位經(jīng)驗(yàn)
4.有較強(qiáng)的溝通、組織、協(xié)調(diào)能力,分析及解決問題的能力;
5.熟悉各類傳統(tǒng)媒體與網(wǎng)絡(luò)媒體運(yùn)作方式,新媒體資源,熟悉各類網(wǎng)絡(luò)媒體及電子商務(wù)網(wǎng)站的廣告投放,有豐富的網(wǎng)絡(luò)渠道和媒介資源;
6.有大品牌推廣成功案例,有兒童用品、電子電器、禮品、家居家具或五金建材營銷推廣和資源者優(yōu)先;
7.英語精通者優(yōu)先,可以作為工作語言,能接收外派印度工作。
篇2:IMIX崗位職責(zé)IMIX職責(zé)任職要求
IMIX崗位職責(zé)
CommercialGeneralManager-GreaterChina?DevelopingandexecutingstrategiesforGreaterbasedonoverallglobalOTOobjectives
?Generatesideasaboutfuturenewretailactivitiestoensureacuttingedgestrategy;maintainsuptodateknowledgeofthemarketplace,competitorsandtrends
?OverallGreatChinaP&Lowner,includingonline&offlineperformance
?Developingsocialactivities/communicationstrategyforGreatChina
?Experiencestoreconstructionandmanagement
?WorkswiththeGlobalOTOLeaderandotherHeadsofFunctiontoinfluencethecreationandcommunicationofcompanystrategy,businessprioritiesandtargetsfortheRegionalTeams
?Draftinganddevelopingtheannualbudgetprocessensuringunderstandingandbuyinfromtheleadershipteam.
?ConstantlyreviewfinancialdataandsupporttheRegionalteaminprovidingrealisticinputintothesalesbudgets
?Takesdecisionsonmattersrelatingtothedaytodayoperationwithintheirdefinedworkareaincludingthestrategicplanningofresources
?Translatesthestrategicgoalsintooperationalplanstoachievetherequiredtargetedgrowthinsalesandprofit;identifiesandoptimisespromotionalopportunitiesensuringtheseareco-ordinatedwithwiderpromotionsandcampaigns
?EnsuresthattheretailoperationcompliestoallpoliciesandproceduresrelatingtolocalSecurity,HealthandSafety;influencesanychangesnecessarytomeetstatutoryrequirements,ensuringminimumrisktostaffmembersandthebusiness
?Takesaleadroleinbuildingastrongresultdrivenculturewiththeoperationsteam;spendstimecoachingRegionalteam,identifyingskillsandopportunitiesfordevelopment;
?WorkswiththeHRBusinessPartnertoensurepeoplemanagementissuesaresatisfactorilyresolvedandrelevantHRpoliciesandproceduresareadheredto.Chairsdisciplinary,grievance,capabilityhearingsandappealsasrequired.
?ProactivelymanagesandreviewstheperformanceandprogressofRegionalteam
?Maintainsandconstantlydevelopsinnovativeandcosteffectivestockgeneration;monitorsstockweeklytoachievebottomlinesalesbudgetagainstmonthlytargets
?Regularlyproducesandpresentsarangeoffinancial/nonfinancialreportsfortheleadershipteamasrequiredExperience&CompetenciesRequired:
?Provenexperienceintheleadershipofonlineandofflinebusiness
?ProvenexperienceinE-commerceoperationandretailstoreoperation
?Havingexperienceontheomi-chanelnewretailingmanagement
?Provenanalytical,evaluative,andproblem-solvingabilities
?bilitytoeffectivelyprioritizeandexecutetasksinahigh-pressureenvironment
?Extensiveexperienceworkinginateam-oriented,global,collaborativeenvironment
?Strongleadershipskills
?Excellentwrittenandoralcommunicationskills
?Exceptionalcustomerserviceorientation
?Excellentinterpersonalskills
?Abilitytopresentideasandcommunicateinabusiness-friendlystyleandlanguage
?Highlyself-motivatedanddirected
?Keenattentiontodetails
?Experienceworkinginaglobalorganizationisdesirable
EducationandQualificationsRequired:
?Universitydegreeinthefieldofbusiness,economyorrelateddegreesandatleast10yearsofrelated
leadershipexperience.Preferencesincludepost-graduatestudiesinbusinessmanagement?DevelopingandexecutingstrategiesforGreaterbasedonoverallglobalOTOobjectives
?Generatesideasaboutfuturenewretailactivitiestoensureacuttingedgestrategy;maintainsuptodateknowledgeofthemarketplace,competitorsandtrends
?OverallGreatChinaP&Lowner,includingonline&offlineperformance
?Developingsocialactivities/communicationstrategyforGreatChina
?Experiencestoreconstructionandmanagement
?WorkswiththeGlobalOTOLeaderandotherHeadsofFunctiontoinfluencethecreationandcommunicationofcompanystrategy,businessprioritiesandtargetsfortheRegionalTeams
?Draftinganddevelopingtheannualbudgetprocessensuringunderstandingandbuyinfromtheleadershipteam.
?ConstantlyreviewfinancialdataandsupporttheRegionalteaminprovidingrealisticinputintothesalesbudgets
?Takesdecisionsonmattersrelatingtothedaytodayoperationwithintheirdefinedworkareaincludingthestrategicplanningofresources
?Translatesthestrategicgoalsintooperationalplanstoachievetherequiredtargetedgrowthinsalesandprofit;identifiesandoptimisespromotionalopportunitiesensuringtheseareco-ordinatedwithwiderpromotionsandcampaigns
?EnsuresthattheretailoperationcompliestoallpoliciesandproceduresrelatingtolocalSecurity,HealthandSafety;influencesanychangesnecessarytomeetstatutoryrequirements,ensuringminimumrisktostaffmembersandthebusiness
?Takesaleadroleinbuildingastrongresultdrivenculturewiththeoperationsteam;spendstimecoachingRegionalteam,identifyingskillsandopportunitiesfordevelopment;
?WorkswiththeHRBusinessPartnertoensurepeoplemanagementissuesaresatisfactorilyresolvedandrelevantHRpoliciesandproceduresareadheredto.Chairsdisciplinary,grievance,capabilityhearingsandappealsasrequired.
?ProactivelymanagesandreviewstheperformanceandprogressofRegionalteam
?Maintainsandconstantlydevelopsinnovativeandcosteffectivestockgeneration;monitorsstockweeklytoachievebottomlinesalesbudgetagainstmonthlytargets
?Regularlyproducesandpresentsarangeoffinancial/nonfinancialreportsfortheleadershipteamasrequired